"Still Making Sense"
The
Daily Telegraph, Sydney, Australia, October
1 , 2003
Same
as he ever was? Not likely. David Byrne, the '80s pop icon, has
returned to his roots. The Talking Heads frontman, best known for
big suits and anthemic songs, has gone back to graphic design and
he's collaborating with Microsoft?
Hardly
burning down the house, is it? And the result is the imaginatively
titled Envisioning Emotional Epistemological Information.
Who
would have thought you could use Microsoft applications as creative
expression?"It started as a parody. I was doing mock sell presentations,
using mock PowerPoint slides as visual aids," says David. "But
then it evolved into something else. It was no longer enough to
make fun of the corporate stuff. I realised PowerPoint was a limited
but a valid medium."
EEEI
is a boxed set containing a 96-page book and a DVD featuring 20
minutes of animation where the singer subjects PowerPoint's uninventive
graphic templates to extreme transformations. Arrows curve out of
their trajectory and into psychedelic rainbow-coloured circles,
surreal bar-charts with unusually shaped indicators morph into slides
that present indescribable abstractions with straight-faced certainty
and deadpan photographs of everyday objects. A little help from
PowerPoint and this ends up looking like a corporate sales conference.
"Although
I began by making fun of the medium, I soon realised I could actually
create things that were beautiful," he says. "The pieces
became like short films: some were sweet, some were scary and some
were mysterious. I discovered I could make works that were about... something beyond themselves."
And
although David is now comfortably acquainted with the corporate
giant's business application, he still thinks like a rock star and
artist. "Corporate culture," he says wistfully. "What
if I could set it free?"
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